Ad Ops Specialist
We invite you to join us for an exciting and rewarding experience as an Ad Ops Specialist. This role will be responsible for owning our ad server and optimization strategy. This is a hands-on role which you will be setting and implementing the strategies you put forward. This individual will ensure the success of our partners via consistent communication, regular check-ins, yield optimization strategy, understanding and conveying product requests, and providing top-line platform fluency for optimal success.
What you'll do:
- Make decisions based on data
- Own operations of our ad serving technologies including GAM
- Lead remote teams to create operational efficiencies
- Build strategies around ad server setup for video and display
- Create reporting structure for supply and demand clients
- Continual A/B testing to find optimal pricing strategy
- Manage key publisher information such as revenue tracking, campaign performance, and inventory expansion
- Ensure internal teams have visibility and transparency into pending initiatives and testing
- Strong ability to troubleshoot and uncover publisher issues around campaign delivery or changes in revenue and fill rate
What you need:
- Be data driven - each decision which you’ll make needs to be backed by data
- Operational GAM experience for both video and display
- Comfortable reading/reviewing Publisher Page Source Code
- Proven track record of creating and implementing successful optimization strategies
- Comfortable in a fast-paced, startup environment
- Excellent ability to juggle several moving requests
- Strong communication skills, curiosity, and attention to detail
- Highly motivated, energetic & ambitious
- Detail-oriented with an ability to see the bigger picture
- Ability to multitask and perform under pressure
- High proficiency in Microsoft Excel, DOMO, Salesforce, and PowerPoint Preferred
- SQL Experience a bonus
- BA/BS required